Art of Edina is an initiative aimed at giving rising + established Edina artists a public space to display their art.

Brad Johnson of Tradition Wealth Management and Scott Beuning of Tradition Capital Bank at the Southdale Gallery launch on Feb 27, 2016

Brad Johnson of Tradition Wealth Management and Scott Beuning of Tradition Capital Bank at the Southdale Gallery launch on Feb 27, 2016

How it works:

  • We work with local Edina businesses to use a portion of their wall space in high traffic areas for our galleries.
  • We curate, print and install the art galleries. We use a museum-grade printer and an installer trained in working with fine art.
  • Some of our gallery art sources include: Edina Art Center, upper level photography and art courses at Edina High School, the Edina Community Center, clubs, churches, local professionals and hobbyists.
  • We also scour the hashtag #ArtofEdina on Instagram looking for new talent to feature.
  • Artists are required to sign a release form allowing us to use their art for the gallery
  • Hand-created art such as paintings, drawings, etc. will be reproduced (scanned and printed) for our galleries. We do not display the originals.
  • All art is displayed for 3 months. At the end of that time period, the art is then given to the artist.
  • Every 3 months a new collection of art will be installed
  • All selected Artists will receive a Live Love MN/Art of Edina collaborative tote bag, goodies and an invite to the gallery launch party. 
  • During the time of the display, several artists will also be recognized through our media partner channels. 
In the spring of 2016 we handed out Live & Love MN collaborative tote bags each artist included in our galleries. They're also sold at local stores with a portion of the proceeds to benefit the Art of Edina program

In the spring of 2016 we handed out Live & Love MN collaborative tote bags each artist included in our galleries. They're also sold at local stores with a portion of the proceeds to benefit the Art of Edina program